Inside AF Mobile

Day in the Life: Customer Engagement Team (1)

November 14, 2016 09:41 AM

A year ago we reorganized our Customer service areas to better meet Customer needs. One of these teams is our Customer Engagement team, which focuses on serving our Customers by responding to Customer phone calls and emails. I met with Sonia Lee, director of the Customer Engagement team, to learn more about her area.

Sonia started her career at American Fidelity as an HR intern for field recruiting and was hired by our Health Services Administration group once she graduated from the University of Central Oklahoma. She then moved to Strategic Quality Management (SQM) to be a Lean facilitator and then began her journey within Operations as a project coordinator in Customer Service before becoming the Customer Service manager over Flex, Special Services and Billing.

In her role as Customer Engagement director, Sonia manages our call center, Customer conservation team and the Customer implementation and onboarding team. Learn more about a few of the specific positions within these teams: Customer ServiceClaimsBenefits Adjuster and Flex.

Sonia has a true passion for helping Customers and her new role helps fulfill her drive to serve Customers and will help us achieve our goals of delighting our Customers.

“I love being on the Customer side of the business. I missed being directly in touch with Customers when I was in SQM, even though I love Lean and am thankful for that time because I’m able to use those skills in this role to develop strategic plans for improving how we serve Customers,” Sonia shared. “I have high standards for Customer service from the companies I use and want to have a direct influence on American Fidelity delivering high levels of service.”

The Customer Engagement team currently has several positions open. If you know of anyone who would be a good fit, make sure to direct them to our careers site,, and our current openings.

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